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William Lief Collins

Cetera Investment Advisers LLC

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About William Lief Collins

William Collins has been a financial advisor for over 27 years. William has worked for several firms including A. G. Edwards & Sons, Inc., WELLS FARGO ADVISORS, LLC, and MORGAN STANLEY. William is currently registered with Cetera Investment Advisers LLC as a Registered Representative and Investment Advisor Representative and has Series 7, 31, 63 and 66 licenses. William specializes in providing financial planning, portfolio management, and pension consulting services to individuals, businesses, and charitable organizations.

Firm Information

William Collins is currently registered with Cetera Investment Advisers LLC. Cetera Investment Advisers LLC is a financial services firm headquartered in Schaumburg, Illinois. The firm offers a wide range of financial planning and investment advisory services to individuals, corporations, pension plans, and charitable organizations. Cetera manages over $104 billion in assets for clients. The firm has a large network of licensed financial advisors and investment advisory representatives, serving over 423,000 clients across the country.
Cetera Investment Advisers LLC

1450 AMERICAN LANE

SCHAUMBURG, IL 60173-2096

$104.47B

Assets Under Management

16,618

Total Clients

7,280

Total Financial Advisors

Services Offered

Advisors offer a broad range of advisory services designed to meet the unique needs of individuals, businesses, and investment companies. These services provide professional guidance and personalized strategies to help clients achieve their financial goals.

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financial planning services

Comprehensive financial plans to help you achieve your personal and business goals.

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pension consulting services

Guidance on pension options to ensure a secure financial future.

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educational seminars & workshops

Seminars designed to boost your financial literacy and investment knowledge.

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selection of other advisors

Helps you choose top advisors aligned with your financial goals.

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portfolio management for businesses

Custom portfolio management strategies for businesses to achieve long-term growth.

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portfolio management for individuals

Personalized portfolio management to meet individual financial objectives.

Fee Structure

Advisors may be compensated through a variety of fee structures, offering flexibility and transparency. This allows clients to choose the arrangement that best aligns with their financial objectives.

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fixed fees

Set rates for specific services, regardless of time or assets managed.

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percentage of assets

A percentage of the total value of assets under management is charged.

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William Collins’s Registration & Firm History

MI

11/17/2023 - Present

Cetera Investment Advisers LLC (Farmington Hills MI)

MI

05/28/2010 - 09/21/2023

MORGAN STANLEY (Birmingham MI)

MI

01/01/2008 - 06/01/2010

WELLS FARGO ADVISORS, LLC (TROY MI)

MI

09/16/1996 - 01/03/2008

A. G. EDWARDS & SONS, INC. (TROY MI)

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Licenses & Designations

BOTH

Issued 05/28/2010

Series 66 - Uniform Combined State Law Examination

BC

Issued 09/20/1996

Series 63 - Uniform Securities Agent State Law Examination

BC

Issued 10/01/2018

SIE - Securities Industry Essentials Examination

BC

Issued 05/25/2010

Series 31 - Futures Managed Funds Examination

BC

Issued 09/13/1996

Series 7 - General Securities Representative Examination

State Registrations

Active

Inactive

SRO Registrations

F

FINRA

Disclosures

There are 4 public disclosures for William Lief Collins. Review regulatory record here.
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