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William Lief Collins

Cetera Investment Advisers LLC

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About William Lief Collins

William Collins is a financial advisor with Cetera Investment Advisers LLC. William has been in the financial industry since 1996 and has a strong background in providing financial advice to individuals and businesses. William has a wide range of experience, having worked with Morgan Stanley and Wells Fargo Advisors, LLC in the past. William is committed to helping clients achieve their financial goals and is dedicated to providing personalized financial advice.

Firm Information

William Collins is currently registered with Cetera Investment Advisers LLC. Cetera Investment Advisers LLC is a large financial advisory firm with over 6,600 registered representatives and investment advisor representatives. Headquartered in Schaumburg, Illinois, Cetera provides a wide range of financial services, including financial planning, portfolio management, and pension consulting. The firm manages over $104 billion in assets and serves a diverse client base, including individuals, businesses, charitable organizations, and pension plans.
Cetera Investment Advisers LLC

34034 Eight Mile Rd Suite 102

Farmington Hills, MI 48335

$104.47B

Assets Under Management

16,618

Total Clients

7,280

Total Financial Advisors

Services Offered

Advisors offer a broad range of advisory services designed to meet the unique needs of individuals, businesses, and investment companies. These services provide professional guidance and personalized strategies to help clients achieve their financial goals.

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financial planning services

Comprehensive financial plans to help you achieve your personal and business goals.

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pension consulting services

Guidance on pension options to ensure a secure financial future.

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educational seminars & workshops

Seminars designed to boost your financial literacy and investment knowledge.

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selection of other advisors

Helps you choose top advisors aligned with your financial goals.

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portfolio management for businesses

Custom portfolio management strategies for businesses to achieve long-term growth.

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portfolio management for individuals

Personalized portfolio management to meet individual financial objectives.

Fee Structure

Advisors may be compensated through a variety of fee structures, offering flexibility and transparency. This allows clients to choose the arrangement that best aligns with their financial objectives.

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fixed fees

Set rates for specific services, regardless of time or assets managed.

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percentage of assets

A percentage of the total value of assets under management is charged.

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William Collins’s Registration & Firm History

MI

11/17/2023 - Present

Cetera Investment Advisers LLC (Farmington Hills MI)

MI

05/28/2010 - 09/21/2023

MORGAN STANLEY (Birmingham MI)

MI

01/01/2008 - 06/01/2010

WELLS FARGO ADVISORS, LLC (TROY MI)

MI

09/16/1996 - 01/03/2008

A. G. EDWARDS & SONS, INC. (TROY MI)

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Licenses & Designations

BOTH

Issued 5/28/2010

Series 66 - Uniform Combined State Law Examination

BC

Issued 9/20/1996

Series 63 - Uniform Securities Agent State Law Examination

BC

Issued 10/1/2018

SIE - Securities Industry Essentials Examination

BC

Issued 5/25/2010

Series 31 - Futures Managed Funds Examination

BC

Issued 9/13/1996

Series 7 - General Securities Representative Examination

State Registrations

Active

Inactive

SRO Registrations

F

FINRA

Disclosures

There are 4 public disclosures for William Lief Collins. Review regulatory record here.
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