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Leonard La rocca

Pershing LLC

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About Leonard La rocca

Leonard La rocca is a financial advisor with Pershing LLC. Leonard has been in the industry since 2013. He is registered with FINRA and holds the Series 7, Series 52TO and the SIE licenses. Leonard was previously registered with MML Investors Services, LLC, AXA Advisors, LLC, Dinosaur Financial Group, L.L.C and Seidel & Co., LLC.

Firm Information

Leonard La rocca is currently registered with Pershing LLC. Pershing LLC is a Limited Liability Company formed in January 2003. The firm is registered in all 50 states, the District of Columbia, Puerto Rico, and the Virgin Islands. They have one approved SEC registration and 53 approved state registrations.

Not reported

Assets Under Management

Not reported

Total Clients

692

Total Financial Advisors

Services Offered

Advisors offer a broad range of advisory services designed to meet the unique needs of individuals, businesses, and investment companies. These services provide professional guidance and personalized strategies to help clients achieve their financial goals.

Fee Structure

Advisors may be compensated through a variety of fee structures, offering flexibility and transparency. This allows clients to choose the arrangement that best aligns with their financial objectives.

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Leonard La rocca’s Registration & Firm History

NJ

09/09/2022 - Present

Pershing LLC (JERSEY CITY NJ)

NJ

02/27/2021 - 04/01/2021

MML INVESTORS SERVICES, LLC (Iselin NJ)

NJ

09/27/2018 - 03/15/2019

AXA ADVISORS, LLC (WALL NJ)

NJ

11/06/2015 - 02/07/2017

DINOSAUR FINANCIAL GROUP, L.L.C (MANALAPAN NJ)

NJ

02/29/2008 - 08/17/2015

SEIDEL & CO., LLC (FREEHOLD NJ)

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Licenses & Designations

BC

Issued 08/01/2023

Series 52TO - Municipal Securities Representative Examination

BC

Issued 10/01/2018

SIE - Securities Industry Essentials Examination

BC

Issued 02/27/2008

Series 7 - General Securities Representative Examination

State Registrations

Active

Inactive

SRO Registrations

B

BOX Exchange LLC

C

Cboe C2 Exchange, Inc.

C

Cboe Exchange, Inc.

F

FINRA

I

Investors' Exchange LLC

M

MIAX Emerald, LLC

M

MIAX PEARL, LLC

M

MIAX Sapphire

M

Miami International Securities Exchange, LLC

N

NYSE American LLC

N

NYSE Arca, Inc.

N

NYSE Chicago, Inc.

N

NYSE National, Inc.

N

Nasdaq BX, Inc.

N

Nasdaq GEMX, LLC

N

Nasdaq ISE, LLC

N

Nasdaq MRX, LLC

N

Nasdaq PHLX LLC

N

Nasdaq Stock Market

N

New York Stock Exchange

Disclosures

There are no public disclosures for Leonard La rocca.
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