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Juan Manuel Herrera

Cuso Financial Services, LP

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About Juan Manuel Herrera

Juan Manuel Herrera is a financial advisor with over 9 years of experience in the industry. He is currently registered with Cuso Financial Services, LP and has previously held positions at Ameriprise Financial Services, LLC, Comerica Securities, Citigroup Global Markets Inc., and Wells Fargo Advisors, LLC. Juan holds multiple securities licenses including Series 6, 7, 63, and 66. He specializes in providing financial planning, portfolio management, and pension consulting services to individuals, businesses, and charitable organizations.

Firm Information

Juan Herrera is currently registered with Cuso Financial Services, LP. Cuso Financial Services, LP is a partnership formed in November 1996 and headquartered in San Diego, CA. They are a Registered Investment Advisor with the SEC and are also registered in 53 states. They offer financial planning, pension consulting, educational seminars, selection of other advisors, portfolio management for businesses and individuals, and participate in wrap fee programs. They manage over $4.6 billion in assets for a diverse client base including high-net-worth individuals, corporations, individuals, and charitable organizations.
Cuso Financial Services, LP

10150 MEANLEY DRIVE

SAN DIEGO, CA 92131

$4.66B

Assets Under Management

16,218

Total Clients

639

Total Financial Advisors

Services Offered

Advisors offer a broad range of advisory services designed to meet the unique needs of individuals, businesses, and investment companies. These services provide professional guidance and personalized strategies to help clients achieve their financial goals.

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financial planning services

Comprehensive financial plans to help you achieve your personal and business goals.

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pension consulting services

Guidance on pension options to ensure a secure financial future.

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educational seminars & workshops

Seminars designed to boost your financial literacy and investment knowledge.

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selection of other advisors

Helps you choose top advisors aligned with your financial goals.

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portfolio management for businesses

Custom portfolio management strategies for businesses to achieve long-term growth.

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portfolio management for individuals

Personalized portfolio management to meet individual financial objectives.

Fee Structure

Advisors may be compensated through a variety of fee structures, offering flexibility and transparency. This allows clients to choose the arrangement that best aligns with their financial objectives.

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fixed fees

Set rates for specific services, regardless of time or assets managed.

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percentage of assets

A percentage of the total value of assets under management is charged.

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Juan Herrera’s Registration & Firm History

CA

12/26/2023 - Present

Cuso Financial Services, LP (Anaheim CA)

CA

11/03/2023 - 12/22/2023

AMERIPRISE FINANCIAL SERVICES, LLC (Costa Mesa CA)

CA

09/30/2021 - 11/03/2023

COMERICA SECURITIES (COSTA MESA CA)

CA

11/07/2016 - 09/28/2021

CITIGROUP GLOBAL MARKETS INC. (ANAHEIM CA)

CA

10/03/2014 - 11/10/2016

WELLS FARGO ADVISORS, LLC (NEWPORT BEACH CA)

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Licenses & Designations

BOTH

Issued 07/27/2020

Series 66 - Uniform Combined State Law Examination

BC

Issued 10/14/2014

Series 63 - Uniform Securities Agent State Law Examination

BC

Issued 05/18/2020

Series 7TO - General Securities Representative Examination

BC

Issued 10/01/2018

SIE - Securities Industry Essentials Examination

BC

Issued 10/03/2014

Series 6 - Investment Company Products/Variable Contracts Representative Examination

State Registrations

Active

Inactive

SRO Registrations

F

FINRA

Disclosures

There are no public disclosures for Juan Manuel Herrera.
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