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Heather Hewson Rock

Robert W. Baird & Co. Inc.

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About Heather Hewson Rock

Heather Rock is a financial advisor with over 37 years of experience in the industry. Heather currently works at Robert W. Baird & Co. Inc. Heather also has previous experience at MCADAMS WRIGHT RAGEN, INC., SOUND INVESTMENT SERVICES, and FIRST INVESTORS CORPORATION.

Firm Information

Heather Rock is currently registered with Robert W. Baird & Co. Inc.. Robert W. Baird & Co. Inc. is a corporation formed on December 29, 1919, and headquartered in Milwaukee, WI. The firm offers a comprehensive range of financial services, including investment banking, asset management, wealth management, and private equity. Baird serves a diverse client base, including individuals, families, corporations, institutions, and governments. The firm has over 3,000 employees and is registered with the SEC and all 50 states.
Robert W. Baird & Co. Inc.

777 E. WISCONSIN AVENUE

MILWAUKEE, WI 53202-5391

$287.51B

Assets Under Management

11,103

Total Clients

2,915

Total Financial Advisors

Services Offered

Advisors offer a broad range of advisory services designed to meet the unique needs of individuals, businesses, and investment companies. These services provide professional guidance and personalized strategies to help clients achieve their financial goals.

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financial planning services

Comprehensive financial plans to help you achieve your personal and business goals.

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pension consulting services

Guidance on pension options to ensure a secure financial future.

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educational seminars & workshops

Seminars designed to boost your financial literacy and investment knowledge.

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selection of other advisors

Helps you choose top advisors aligned with your financial goals.

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portfolio management for businesses

Custom portfolio management strategies for businesses to achieve long-term growth.

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portfolio management for individuals

Personalized portfolio management to meet individual financial objectives.

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portfolio management for investment companies

Strategic management for diversified investment portfolios.

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see schedule d

See schedule d

Fee Structure

Advisors may be compensated through a variety of fee structures, offering flexibility and transparency. This allows clients to choose the arrangement that best aligns with their financial objectives.

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fixed fees

Set rates for specific services, regardless of time or assets managed.

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commissions

Earned based on transactions or products sold.

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percentage of assets

A percentage of the total value of assets under management is charged.

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performance-based fees

Fees calculated based on the performance of your investments relative to a benchmark.

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other

Hard dollar payments for research

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Heather Rock’s Registration & Firm History

WA

11/07/2014 - Present

Robert W. Baird & Co. Inc. (Seattle WA)

WA

11/14/2000 - 11/07/2014

MCADAMS WRIGHT RAGEN, INC. (SEATTLE WA)

TX

05/21/1993 - 11/19/2001

SOUND INVESTMENT SERVICES (SAN ANTONIO TX)

NJ

03/20/1985 - 03/31/1993

FIRST INVESTORS CORPORATION (EDISON NJ)

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Licenses & Designations

IA

Issued 10/18/1994

Series 65 - Uniform Investment Adviser Law Examination

BC

Issued 03/13/1985

Series 63 - Uniform Securities Agent State Law Examination

BC

Issued 10/02/1996

Series 53 - Municipal Securities Principal Examination

BC

Issued 03/04/1994

Series 27 - Financial and Operations Principal Examination

BC

Issued 01/18/1994

Series 24 - General Securities Principal Examination

BC

Issued 04/18/1986

Series 26 - Investment Company Products/Variable Contracts Principal Examination

BC

Issued 01/02/2023

Series 99TO - Operations Professional Examination

BC

Issued 01/02/2023

Series 52TO - Municipal Securities Representative Examination

BC

Issued 10/01/2018

SIE - Securities Industry Essentials Examination

BC

Issued 12/22/1993

Series 7 - General Securities Representative Examination

BC

Issued 03/19/1985

Series 6 - Investment Company Products/Variable Contracts Representative Examination

State Registrations

Active

Inactive

SRO Registrations

F

FINRA

N

NYSE American LLC

N

Nasdaq Stock Market

N

New York Stock Exchange

Disclosures

There are no public disclosures for Heather Hewson Rock.
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