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Bruce Eugene Platt

Morgan Stanley

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About Bruce Eugene Platt

Bruce Eugene Platt is a financial advisor registered with Morgan Stanley. Bruce has over 40 years of experience in the financial services industry. Bruce has been registered with Morgan Stanley since June 2009. Prior to that, Bruce was registered with Robert W. Baird & Co. Incorporated, Raymond James & Associates, Inc., Roney & Co., Roney & Co. L.L.C., PaineWebber Incorporated, E. F. Hutton & Company Inc., Merrill Lynch, Pierce, Fenner & Smith Incorporated, and Dean Witter Reynolds Inc. Bruce's areas of expertise include portfolio management for individuals, businesses and investment companies, financial planning, and pension consulting.

Firm Information

Bruce Platt is currently registered with Morgan Stanley. Morgan Stanley is a Limited Liability Company based in PURCHASE, NY, formed in 2009. They offer a wide range of advisory services, including financial planning, pension consulting, educational seminars, and selection of other advisors. Their client base includes individuals, high-net-worth individuals, investment clubs, corporations, insurance companies, investment companies, charitable organizations, pension and profit-sharing plans, and state or municipal government entities. Morgan Stanley manages approximately $10 billion to $50 billion in assets. Their website addresses are HTTP://WWW.MORGANSTANLEYCLIENTSERV.COM and HTTP://WWW.MORGANSTANLEY.COM.
Morgan Stanley

2000 WESTCHESTER AVENUE

PURCHASE, NY 10577-2530

$1.40T

Assets Under Management

335,385

Total Clients

23,624

Total Financial Advisors

Services Offered

Advisors offer a broad range of advisory services designed to meet the unique needs of individuals, businesses, and investment companies. These services provide professional guidance and personalized strategies to help clients achieve their financial goals.

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financial planning services

Comprehensive financial plans to help you achieve your personal and business goals.

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pension consulting services

Guidance on pension options to ensure a secure financial future.

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educational seminars & workshops

Seminars designed to boost your financial literacy and investment knowledge.

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selection of other advisors

Helps you choose top advisors aligned with your financial goals.

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portfolio management for businesses

Custom portfolio management strategies for businesses to achieve long-term growth.

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portfolio management for individuals

Personalized portfolio management to meet individual financial objectives.

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portfolio management for investment companies

Strategic management for diversified investment portfolios.

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asset allocation advice

Asset allocation advice

Fee Structure

Advisors may be compensated through a variety of fee structures, offering flexibility and transparency. This allows clients to choose the arrangement that best aligns with their financial objectives.

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fixed fees

Set rates for specific services, regardless of time or assets managed.

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commissions

Earned based on transactions or products sold.

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percentage of assets

A percentage of the total value of assets under management is charged.

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performance-based fees

Fees calculated based on the performance of your investments relative to a benchmark.

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other

See schedule d miscellaneous

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Bruce Platt’s Registration & Firm History

MI

06/01/2009 - Present

Morgan Stanley (Birmingham MI)

MI

10/31/2008 - 06/01/2009

MORGAN STANLEY & CO. INCORPORATED (BIRMINGHAM MI)

MI

09/21/2001 - 11/06/2008

ROBERT W. BAIRD & CO. INCORPORATED (BIRMINGHAM MI)

FL

06/16/1998 - 10/16/2001

RAYMOND JAMES & ASSOCIATES, INC. (ST. PETERSBURG FL)

MI

05/11/1998 - 09/25/1999

RONEY & CO. (DETROIT MI)

MI

07/03/1996 - 05/11/1998

RONEY & CO. L.L.C. (DETROIT MI)

NJ

12/18/1987 - 07/16/1996

PAINEWEBBER INCORPORATED (WEEHAWKEN NJ)

NA

05/07/1985 - 01/14/1988

E. F. HUTTON & COMPANY INC

NA

07/11/1979 - 05/22/1985

MERRILL LYNCH, PIERCE, FENNER & SMITH INCORPORATED

NA

06/26/1978 - 08/10/1979

DEAN WITTER REYNOLDS INC.

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Licenses & Designations

BOTH

Issued 01/05/2009

Series 66 - Uniform Combined State Law Examination

BC

Issued 11/21/1979

Series 63 - Uniform Securities Agent State Law Examination

BC

Issued 03/28/2001

Series 24 - General Securities Principal Examination

BC

Issued 02/02/1983

Series 8 - General Securities Sales Supervisor Examination (Options Module & General Module)

BC

Issued 10/01/2018

SIE - Securities Industry Essentials Examination

BC

Issued 03/07/2008

Series 31 - Futures Managed Funds Examination

BC

Issued 06/17/1978

Series 7 - General Securities Representative Examination

State Registrations

Active

Inactive

SRO Registrations

F

FINRA

N

NYSE American LLC

N

Nasdaq Stock Market

N

New York Stock Exchange

Disclosures

There are no public disclosures for Bruce Eugene Platt.
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