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Alan Edward Rosenfield

Harmony Asset Management LLC

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About Alan Edward Rosenfield

Alan Edward Rosenfield is a financial advisor who has been in the industry for over 30 years. He currently works at Harmony Asset Management LLC, where he has been since December 2005. Previously, Alan worked at Melhado, Flynn & Associates, Inc., Schneider Securities, Inc., Cantor, Fitzgerald & Co., Inc., and Ferris, Baker Watts Incorporated. Alan is a registered Investment Advisor in Arizona and Florida. He has passed the Series 63, 65, 7, and 15 exams.

Firm Information

Alan Rosenfield is currently registered with Harmony Asset Management LLC. Harmony Asset Management LLC is an investment advisor based in Scottsdale, Arizona. The firm provides financial planning, portfolio management for individuals and businesses, and selection of other advisors. Harmony manages approximately $356.2 million in assets for 481 clients. They have 2 licensed agents and 7 investment advisor representatives. The firm specializes in serving high-net-worth individuals, corporations, and foundations.
Harmony Asset Management LLC

15169 N. SCOTTSDALE ROAD

SCOTTSDALE, AZ 85254

$356.17M

Assets Under Management

Not reported

Total Clients

6

Total Financial Advisors

Services Offered

Advisors offer a broad range of advisory services designed to meet the unique needs of individuals, businesses, and investment companies. These services provide professional guidance and personalized strategies to help clients achieve their financial goals.

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financial planning services

Comprehensive financial plans to help you achieve your personal and business goals.

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selection of other advisors

Helps you choose top advisors aligned with your financial goals.

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portfolio management for businesses

Custom portfolio management strategies for businesses to achieve long-term growth.

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portfolio management for individuals

Personalized portfolio management to meet individual financial objectives.

Fee Structure

Advisors may be compensated through a variety of fee structures, offering flexibility and transparency. This allows clients to choose the arrangement that best aligns with their financial objectives.

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fixed fees

Set rates for specific services, regardless of time or assets managed.

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commissions

Earned based on transactions or products sold.

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percentage of assets

A percentage of the total value of assets under management is charged.

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Alan Rosenfield’s Registration & Firm History

AZ

01/01/2025 - Present

Harmony Asset Management LLC (SCOTTSDALE AZ)

NY

06/26/2003 - 01/29/2008

MELHADO, FLYNN & ASSOCIATES, INC. (NEW YORK NY)

NY

09/21/1994 - 06/29/2001

MELHADO, FLYNN & ASSOCIATES, INC. (NEW YORK NY)

CO

04/26/1993 - 09/02/1994

SCHNEIDER SECURITIES, INC. (DENVER CO)

NY

10/22/1991 - 03/11/1993

MELHADO, FLYNN & ASSOCIATES, INC. (NEW YORK NY)

NY

02/16/1990 - 10/29/1991

CANTOR, FITZGERALD & CO., INC. (NEW YORK NY)

MD

10/08/1985 - 02/14/1990

FERRIS, BAKER WATTS INCORPORATED (BALTIMORE MD)

NA

05/25/1983 - 10/14/1985

DEAN WITTER REYNOLDS INC.

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Licenses & Designations

IA

Issued 08/08/1992

Series 65 - Uniform Investment Adviser Law Examination

BC

Issued 06/22/1983

Series 63 - Uniform Securities Agent State Law Examination

BC

Issued 02/22/1984

Series 15 - Foreign Currency Options Examination

BC

Issued 05/21/1983

Series 7 - General Securities Representative Examination

State Registrations

Active

Inactive

SRO Registrations

Disclosures

There are no public disclosures for Alan Edward Rosenfield.
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